Lancia United With Tibet, Made In China

June 22, 2008

LANCIA parent Fabbrica Italiana Automobili Torino makes this car, and approves this advert.

Fiat CEO Sergio Marchionne said he ”didn’t know” if the commercial had political overtones, but that he ”certainly liked it”.

An Fiat does business in China:

Fiat on Friday “apologised to China for a television commercial starring United States actor Richard Gere that it acknowledged ”could disturb the sensibility of the Chinese people”…

Posted by PaulS | Filed Under Blog, Campaigns, NBB TV 

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